Our Privacy Policy
This Privacy Policy governs the manner in which Vilas Home collects, uses, maintains, and discloses information collected from users (each, a "User") of the Vilas Home website ("Site"). This privacy policy applies to the Site and all products and services offered by Vilas Home.
Personal identification information
We may collect personally identification information from Users in a variety of ways, including, but not limited to, when Users visit our site, subscribe to the newsletter, fill out a form, and in connection with other activities, services, features or resources we make available on our Site. Users may be asked for, as appropriate, name, email address, mailing address, phone number, credit card information. Users may, however, visit our Site anonymously. We will collect personal identification information from Users only if they voluntarily submit such information to us. Users can always refuse to supply personally identification information, except that it may prevent them from engaging in certain Site related activities.
Non-personal identification information
We may collect non-personal identification information about Users whenever they interact with our Site. Non-personal identification information may include the browser name, the type of computer and technical information about Users means of connection to our Site, such as the operating system and the Internet service providers utilized and other similar information.
Web browser cookies & Google Analytics
Our Site may use "cookies" to enhance User experience. User's web browser places cookies on their hard drive for record-keeping purposes and sometimes to track information about them. For our purposes our Site has Google Advertising Features enabled that allow us to run a remarketing campaign to re-engage with our Users after they leave the Site. We create our remarketing audience based on the User behavior on the Site. A User can choose to opt-out with a browser add-on (Google Analytics Opt-out Browser Add-on) that needs to be installed on their web browser, a User can also change their Ad Settings and Ad Settings for mobile apps. Users may choose to set their web browser to refuse cookies, or to alert you when cookies are being sent. If they do so, note that some parts of the Site may not function properly.
How we use collected information
Vilas Home collects and uses Users personal information for the following purposes:
- To personalize user experience
We may use information in the aggregate to understand how our Users as a group use the services and resources provided on our Site. - To improve our Site
We continually strive to improve our website offerings based on the information and feedback we receive from you. - To improve customer service
Your information helps us to more effectively respond to your customer service requests and support needs. - To process transactions
We may use the information Users provide about themselves when placing an order only to provide service to that order. We do not share this information with outside parties except to the extent necessary to provide the service. - To administer a content, promotion, survey or other Site feature
To send Users information they agreed to receive about topics we think will be of interest to them. - To send periodic emails
The email address Users provide for order processing, will only be used to send them information and updates pertaining to their order. It may also be used to respond to their inquiries, and/or other requests or questions. If User decides to opt-in to our mailing list, they will receive emails that may include company news, updates, related product or service information, etc. If at any time the User would like to unsubscribe from receiving future emails, we include detailed unsubscribe instructions at the bottom of each email.
How we protect your information
We adopt appropriate data collection, storage, and processing practices and security measures to protect against unauthorized access, alteration, disclosure, or destruction of your personal information, username, password, transaction information, and data stored on our Site.
Sharing your personal information
We do not sell, trade, or rent Users personal identification information to others. We may share generic aggregated demographic information not linked to any personal identification information regarding visitors and users with our business partners, trusted affiliates and advertisers for the purposes outlined above. We may use third-party service providers to help us operate our business and the Site or administer activities on our behalf, such as sending out newsletters or surveys. We may share your information with these third parties for those limited purposes provided that you have given us your permission.
Third-party websites
Users may find advertising or other content on our Site that link to the sites and services of our partners, suppliers, advertisers, sponsors, licensors, and other third parties. We do not control the content or links that appear on these sites and are not responsible for the practices employed by websites linked to or from our Site. In addition, these sites or services, including their content and links, may be constantly changing. These sites and services may have their own privacy policies and customer service policies. Browsing and interaction on any other website, including websites that have a link to our Site, is subject to that website's own terms and policies.
Changes to this privacy policy
Vilas Home has the discretion to update this privacy policy at any time. When we do, we will revise the updated date at the bottom of this page. We encourage Users to frequently check this page for any changes to stay informed about how we are helping to protect the personal information we collect. You acknowledge and agree that it is your responsibility to review this privacy policy periodically and become aware of modifications.
Your acceptance of these terms
By using this Site, you signify your acceptance of this policy. If you do not agree to this policy, please do not use our Site. Your continued use of the Site following the posting of changes to this policy will be deemed your acceptance of those changes.
SMS Text Messaging Privacy Policy
Plattsburgh ALR Inc. (DBA Samuel F. Vilas Home) uses text messaging to communicate with prospective residents and their family members who have requested information about our assisted living and memory care services.
Information We Collect
When you complete an inquiry form, request a tour, or communicate with us through our website or Tidio chatbot, we may collect your name, telephone number, email address, inquiry details, and SMS consent preferences.
We may also maintain records of when and how SMS consent was provided, text messages sent and received, and requests to unsubscribe.
How We Use Your Information
If you expressly agree to receive text messages, we may use your mobile phone number to respond to inquiries, provide information about our community, invite you to schedule a tour, and send relevant follow-up communications.
Message frequency varies based on your inquiry and communications with our team. Message and data rates may apply.
Mobile Information and SMS Consent
We do not sell, rent, or share your mobile phone number or SMS opt-in information with third parties or affiliates for marketing or promotional purposes.
SMS opt-in data and consent are not shared with third parties for their own marketing or promotional use. We may use service providers solely to deliver and support communications on our behalf, subject to appropriate confidentiality and data-protection obligations.
Your Choices
SMS consent is optional and is not required to receive services or submit an inquiry.
You may opt out of receiving text messages at any time by replying STOP to a message. For assistance, reply HELP or contact The Vilas Home at (518) 563-4960.
For additional information, please review the SMS Terms & Conditions section below.
SMS Terms & Conditions
Plattsburgh ALR Inc. — SMS Messaging Program
Plattsburgh ALR Inc. (DBA Samuel F. Vilas Home) provides an optional text messaging service for prospective residents and their family members who request information about assisted living or memory care services.
1. Types of Messages
By expressly opting in to our SMS messaging program, you agree to receive automated text messages from The Samuel F. Vilas Home concerning your inquiry, invitations to schedule a tour, appointment confirmations, and related follow-up communications.
2. Message Frequency
Message frequency varies depending on your inquiry and interactions with our team.
3. Message and Data Rates
Message and data rates may apply. Your wireless carrier's standard messaging charges may apply.
4. How to Opt Out
You may unsubscribe from our SMS messaging program at any time by replying STOP to any text message. After opting out, you will no longer receive messages through this program unless you provide new consent.
5. Help and Support
For assistance, reply HELP to a text message or contact The Samuel F. Vilas Home at (518) 563-4960.
6. Consent
Participation in our SMS program is voluntary. Consent to receive automated text messages is not required to submit an inquiry or receive services.
7. Privacy
We do not sell or share mobile phone numbers or SMS opt-in consent information with third parties or affiliates for their own marketing or promotional purposes.
Please refer to the SMS Text Messaging Privacy Policy section on this page for additional information about how we collect, use, and protect your information.
8. Carrier Disclaimer
Mobile carriers are not liable for delayed or undelivered messages.
9. Contact Information
The Samuel F. Vilas Home
61 Beekman Street
Plattsburgh, NY 12901
Phone: (518) 563-4960
10. Changes to These Terms
We may update these SMS Terms & Conditions periodically. Updates will be published on this page.
Contacting us
If you have any questions about this Privacy Policy, the practices of this site, or your dealings with this site, please contact us at:
Samuel F. Vilas Home
61 Beekman Street
Plattsburgh, NY 12901
(518) 563-4960
administrator@vilashome.com
This policy was last updated on October 22, 2026